How Motorola Uses Prediction Markets to Choose Innovations

By Kristin Burnham, CIO, 04/30/2009

The project: Deploy a prediction market to aggregate new business ideas suggested by Motorola employees and assess their viability. A prediction market is a system for forecasting the outcome of projects or events based on how willing individuals are to buy "stock" in them. Users buy shares to vote items up. Each item is evaluated based on how much it is "worth:" The higher the value, the more popular the idea.

http://tinyurl.com/c8c9ff

Also see:

http://networksingularity.com/2009/09/18/motorola.aspx